S3 Resources for Small Businesses

Every company has a sales and marketing plan, but more often than not there are gaps, missing pieces, and weak spots. Here are some articles and resources that can help you deepen your understanding of sales & marketing strategy development and determine if your current plan is working to its full potential to meet your business growth objectives.

The Basics

The goal of a marketing strategy is to create a plan that will get you the highest return on investment, outline the required resources to get the work done, and define a realistic budget. Once the plan laid out, you can make a more informed decision about your next steps.

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• A Straightforward 10 Question Marketing Plan [S3 Business Growth]

• Building Blocks of a Strong Marketing Foundation [S3 Business Growth]

• Creating a Successful Marketing Strategy [Forbes]

• 7 Reasons Why a Marketing Strategy is Important for Your Business [Women Belong]

• Why Does Good Strategy Matter to The Bottom Line? [Vision Edge]